Lafayette Hill native and Conshohocken-based e-commerce entrepreneur Michael Rubin (pictured left) joined Meek Mill (pictured right), Jay-Z, Van Jones, and others today to announce the formation of the Reform Alliance.

The Reform Alliance’s mission is to dramatically reduce the number of people who are unjustly under the control of the criminal justice system.

Rubin was drawn to this issue due to this friendship with Meek Mill, who spent several months in prison in 2018 due to a parole violation.

From Philly.com:

The perceived harshness of that sentence — for an altercation at the St. Louis airport (for which misdemeanor charges were later dropped) and a New York incident in which the rapper was filmed popping a wheelie on a dirt bike and charged with reckless endangerment — turned Mill into an international cause celebre and a symbol of justice reform.

During this process, Rubin came to believe that the criminal justice system was fundamentally broken. On Philly.com Rubin is quoted as saying, “That’s when Meek and I started shifting our conversation from ‘How do we get him out of prison?’ to ‘How do we apply this to millions of other people who are unfairly caught within the system?’ ”

Read the entire Philly.com article here.

Disclosure – Rubin is an investor in Burb Media, LLC, the parent company of MoreThanTheCurve.com. 

Photos – Top image – Reform Alliance. Additional image from Michael Rubin’s Instagram.